Las Vegas SEO Expert
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Las Vegas businesses service more than just the strip. There is more to the Vegas economy than just gambling, entertainment, and the strip. Click To Tweet Vegas has grown over the years to 632,000 people. With that comes business, along with more competition. Requiring you to focus on what you do best: concentrate on your business. SO…
What is an SEO expert?
Someone with in-depth knowledge of search engines and the ability to maximize traffic to websites.
What does an SEO expert do? Business owners, understandably, often have a hard time understanding what an SEO expert does in a given day. Some of the tasks carried out during the day are:
- Checking the speed of your website
- Making sure your images are optimized
- Schema Markup check up
- Analyzing the presence of backlinks
- Staying current on the latest SEO trends
- Connecting with influencers for you
- Monitor Google Analytics and Search Console
An SEO expert should be able to:
Being able to analyze is very important. An SEO expert should have the ability to collect data on who, what, when and where, and answer “how” and “why” questions. An expert should be able to check reports on your campaign and determine which tactics were responsible for organic traffic increase and determine how to increase traffic even more.
2. Research. Another great skill to have is the ability to spend hours researching. For a Las Vegas SEO campaign, research often starts with a few keywords and a competitive analysis, which provides the knowledge needed to create the strategic basis of the campaign. But SEO requires more research than this. As mentioned, staying in tune with the latest search engine news and updates is key. Running experiments to see how tactics affect search ranking is vital. Not every campaign is the same.
3. Code. It isn’t necessary to be an all-star programmer to be great at SEO. With today’s CMS systems, it is a lot easier to make adjustments to SEO titles and meta descriptions. Still, it helps to have some familiarity with basic coding concepts. You should be able to take a look at the source code of a website and locate the key features relevant to your campaign. You should also be able to make changes quickly and easily.
4. Learn Fast. The speed of learning is also important partly because new information about SEO and the effectiveness of strategies in this field are constantly changing. There are new technologies and tools available constantly in the field of seo and an expert should stay on top of the latest tech/tools.
5. Communication. The importance of communication in an SEO environment cannot be underestimated. You will have to communicate proactively with the other members of your team to make sure that your instructions are carried out. You will have to explain very complicated concepts to your clients who have varying degress of knowledge about the subject. If you produce content that your readers can identify with the better off you will be.
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